- Case Study
Client: CricCoach - A Sport Enthusiast & an Entrepreneur led initiative.
ViuStats partnered with a client to design and develop a virtual coaching platform (CricCoach) aimed at enabling athletes to receive structured, interactive feedback on their performance through video-based analysis.
The platform was conceptualized as a mobile-first solution, allowing seamless interaction between athletes and coaches through video uploads, annotations, and real-time feedback workflows.
Objective
The client’s vision was to create a digital coaching experience that could replicate the depth and clarity of in-person training sessions with a need for precise video analysis capabilities (frame-level and clip-based).
Requirement for intuitive interaction between athletes and coaches. Ensuring a seamless user experience across mobile devices.
Delivering a scalable solution within a short timeline for demo validation. Additionally, the platform needed to support visual coaching techniques, such as annotations and contextual feedback, to make insights actionable for athletes.
Approach
- Understanding the end-to-end coaching workflow between athletes and coaches
- Designing intuitive user journeys for both roles
- Identifying key interaction points for feedback and communication
- Selecting scalable technologies for cross-platform delivery
- Prioritizing core features required for a functional demo
Solution
- Designed a mobile-first virtual coaching platform enabling seamless interaction between athletes and coaches
- Built athlete workflows to upload performance videos, categorize content, and add contextual comments
- Developed a coach interface to review submissions and provide structured feedback
- Enabled video analysis capabilities, including Frame-level snapshots, Timeline-based video clipping, Visual annotations using shapes and gesture tools.
- Implemented a social feed-style feedback system for intuitive content consumption and engagement
- Integrated two-way communication through comments and feedback interactions
- Delivered a cross-platform mobile application (iOS & Android) using Flutter
- Leveraged cloud-based architecture for storage and scalability (AWS S3, DynamoDB)
- Integrated video editing APIs to support annotation and clipping features
Achievements
- The platform successfully demonstrated the feasibility of delivering remote, high-quality coaching experiences through digital interfaces.
- Enabled structured remote coaching with visual and contextual feedback.
- Improved athlete engagement through interactive feedback mechanisms.
- Delivered a scalable demo platform within a defined timeline. Validated the product concept for further development and investment
- By combining strong product thinking with platform engineering expertise, ViuStats enabled the creation of an innovative virtual coaching solution that bridges the gap between physical training and digital interaction.
